The AFEELA 1 Took the Red Carpet at the 67th Annual GRAMMY Awards

On Music’s biggest night, Sony Honda Mobility had the incredible opportunity to be the Official Car of the Red Carpet at the GRAMMYs! Under the bright lights and in front of some of the world’s biggest stars, the AFEELA 1 made a statement, blending cutting-edge technology with the energy and innovation that defines the music industry.

Positioned where the Red Carpet ends and the GRAMMYs begin, the AFEELA 1 turned heads and sparked excitement, offering a glimpse into a new era of mobility. With Sony’s spatial sound technology, AFEELA1 leads you into a unique entertainment world—whether watching movies in surround sound with family or enjoying music with the vivid presence of a live venue, it dramatically overturns the very idea of entertainment on the go. From artists to industry leaders, VIP guests stopped to take a closer look, engaging with our team to learn how AFEELA is reimagining the future of driving.

Beyond the Red Carpet, the night was a celebration of all aspects of the music industry, from artistry and creativity to cultural impact. Each of these values resonates deeply with our vision for the future. Just as music has the power to inspire and connect, AFEELA is committed to shaping the next era of mobility through innovation, emotion, and human connection.

We are incredibly honored to have played a role in this unforgettable night and look forward to more opportunities to engage with the entertainment industry. Congrats to all the GRAMMY award winners!